Blog
What we have learned building websites, brands and software, written the way we would explain it on a call. No jargon for its own sake, and no figures we could not evidence if you asked.
processWhat to send your designer before the work starts
Almost every late project was late for the same small set of reasons. Here they are, in advance.
· 4 min read
appsShould you build an app, or a website?
The honest answer is usually a website first. Here is how to tell when it genuinely is not.
· 5 min read
performanceWhy your site is slow on Nigerian mobile data, and what to do first
Speed complaints are usually one or two specific files. Measure before you redesign anything.
· 5 min read
brandingThe brand guidelines a small business actually needs
A sixty-page brand book nobody opens is worth less than two pages somebody follows.
· 5 min read
SEOSEO when your customers ask an AI instead of Google
Ranking and being cited are not the same job. Here is what differs, and what is still the same work you were already doing.
· 5 min read
pricingWhat a website actually costs in Nigeria, and what changes the price
Nobody publishes a real answer, so here is how the price is actually built, and which decisions move it most.
· 6 min readAsk us the question directly.
If the thing you are trying to work out is not here, tell us what it is. We will answer it straight, and if it is a good question we will write it up.
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